A Google search of Authenticity reveals tens of thousands of articles going well beyond the simple definition and deep into a repetitive cycle of professional and personal development articles. We are being clubbed to senselessness with Authenticity. This in no way invalidates the idea of authenticity as a desirable personal goal. It really is dreadfully important to be true to who you are. You really have to have done some work though into finding out who you authentically are.

The whole concept is so readily abused that I have to ask sometimes; are you being authentic or are you just being an asshole?

This question is often uttered while looking into a mirror, so don’t get it twisted.

Don’t say something horrible and pass it off as “keeping it real.”

IJS.